I Got Hacked and Don’t Add Value?

31 Jan, 2009 Ross' Thoughts, internet marketing podcast

In this week’s podcast I discuss my recent hacking and some comments made by Jason Moffatt in a recent email he sent to his list.

We’ll also go over the only thing you need to understand to succeed with your internet based business.

Knowledge Can Never Die!

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7 Comments so far »

Jason Moffatt (3 comments) said

am January 31 2009 @ 11:24 pm

Hey Ross,

Thanks for the shout out. However, I never said that it was bad to “offer value” in your business.

What I said is that people are “pretending” to add value. They pretend to be adding something worthwhile but truthfully it’s just regurgitated trash that wastes peoples time.

I also said I wish more marketers added “TRUE VALUE” instead of psuedo lip service.

Ya know, let me just find the email and I’ll repost it. I definitely don’t want anyone thinking that I don’t believe in providing value because that was not the message at all.

Here’s the email….

Web 2.0 Sucks

Hey

Wanna know something weird? That subject
line… “Web 2.0 S.u.c.k.s.” is one email
that had some of the best open rates ever
for me.

Just figured I’d share that with you.

No real reason. I just felt like typing it.

I wonder why so many people would open that
email?

Truth is, I used to be very pessimistic about
web 2.0 and social media. And, I still am.

And here’s my problem.

I think most marketers are pushing it just
because it “sounds sexy” and it’s all
popular and stuff. But truth be told, I
still think marketing via web 2.0 is very
hard for most people.

Why?

Because most people are boring.

And that’s fine. There’s nothing wrong with
being boring if that is your style. Not everyone
wants to be a entertaining ham in front of the
camera.

However, if you’re boring then all the social
media in the world is still gonna be tough
for you.

I hate to tell you that but it’s true.

Wanna know something else?

I have no idea what this email is supposed to
be about. Seriously, I’m just aimlessly typing.

Ohhhh yea…

Does Web 2.0 suck?

Nah, not really. But I personally am not a fan
of spam masters abusing the hell out of it. I
tend to like quality info, laughter, and groovy
pictures of fun stuff.

But few marketers actually use social media to be
social. They are just trying to add some bullshit
“value” just so they can hock their “value-less”
crap to you later.

You know all that jive that people talk about
“value this, and value that”?

It’s a crock.

Value Schmmalue

It’s just a ploy to pretend like they give a shit.

I’d love to see more true value from marketers in social
media. Instead, I’ll probably just keep perusing
comedic idiots providing laughter.

Because that’s value in my book.

I’d rather laugh then sit through 20 minutes of disguised
content that leads to a horrible pitch of a product.

So no, Web 2.0 doesn’t suck. Web 2.0 marketers just
tend to not be very good and skew my impression of it.

But screw my opinion.

I’m sure you have your own.

Maybe it’s similar to mine.

Maybe it’s 180 degrees diametrically opposed. Either
way, cool gravy. Cuz we all like cool gravy right?

Okay, okay, okay, at some point this email should have
some type of purpose right?

Hmmmmm lemme think a second…

1 ….

2….

3….

Oh got it!

Come follow me on these Web 2.0 properties right
after I told you they suck. hahahahhahahahhaha

Anyhow, I don’t really add friends on Facebook
very often. But many find me there and add me.

I have a way to go before I hit the 5000 limit
so wanted to give you a chance to befriend me
via Facebook before I do totally fill up.

You can do that here…..

http://www.facebook.com/profile.php?id=634453082

And I’m on Twitter at…

http://www.twitterjason.com

And I just started screwing around with Digg too.

http://digg.com/users/JasonMoffatt

You can see all the wacky things I Digg, and Digg
them as well if you like.

Anyhow, enough of the ramble.

I got a house party to prepare for.

Cheers and Beers

Jason Moffatt

PS: In social media or web2.0 there is something
I care about more then your business.

And that’s YOU!

Keep it real.
Jason Moffatt (3 comments) said

am January 31 2009 @ 11:26 pm

Oops, man, didn’t mean to use your blog to plug my social media links.

Peace!
Ross Goldberg (11 comments) said

am January 31 2009 @ 11:31 pm

My goal in the podcast was to praise you bro. I hope you didn’t see it as anything else.

Your email above gave me 3 epiphanies last night and I think you’re definitely onto something.

Thanks for being real and as honest as you usually are

Ross
Jason Moffatt (3 comments) said

am January 31 2009 @ 11:39 pm

Nah man, I didn’t feel like you were saying anything but praise. But it also sounded like your interpretation of what I said about adding value was a bit off.

No biggie.

Podcast sounded groovy!

Cheers

Jason
Ross Goldberg (11 comments) said

am January 31 2009 @ 11:41 pm

It wouldn’t be the first time.

I also didn’t go back to reading your email before talking about it because I wanted to try to preserve the way I read it.

Maybe I was reading it upside down?

No worries, I’m going to start having more fun and it’s all your fault!

Ross
John San Diego (1 comments) said

am February 1 2009 @ 4:58 pm

Ross,
Love the podCasts and wondering if you can teach us the podCast “ropes” and tell us how to incorporate podCasts into our websites.

Thanks Again,
Ross Goldberg (11 comments) said

am February 1 2009 @ 5:03 pm

Hey John,

I would love to.

However, next week is going to be a big video from JV Alert Live with some video bytes from the trip I’m taking this morning to Wisconsin.

It would have to be 2 weeks from now at the earliest.

Ross